Alpha Feeds are renowned in the pet food industry for supplying specialist, high quality nutrition feed to a number of different categories and have grown substantially over the last few years. In business for over 100 years Alpha Feeds have made extensive investment into product research and development, a new plant and of course this needed new packaging machinery. Taking this into account our semi automatic sleeve sealer and shrink tunnel was just what their Retford factory needed.
Traditionally the majority of their products were packed into outer cases which is not only expensive, but also takes up a lot of space to store the packaging and is labour intensive to erect and pack and so sleeve wrapping offered them many benefits.
We had already supplied a related subsidiary with a similar shrink wrapper the previous year and so we were the obvious choice for Alpha Feeds against the competition.
The model its self is a relatively standard piece of machinery within our range but ultimately the order was won on the equipment’s simplicity of controls compared to other units which were considered at the time.
Neil Locket, General Manager for the site commented ‘As we always do, we looked into the market at a number of companies and after a lot of extensive trials and tests we selected YPS again. The shrink wrapper was easier to use than its rivals and we know that their backup and support is second to none’.